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Livelihood as Mirror

Your calendar, your rates, your client list, and the work you actually ship are not a mood board — they are a mirror; they show you, with uncomfortable precision, what you believe you deserve.

"Business is a reflection of self". This was a phrase back in my network marketing days. Even though at the time it was rooted in group-think, I realized that it was true with hindsight; and with that hindsight, I simply didn't know who I wanted to be or know who I was. Livelihood is a narrower word. "Livlihood is a reflection of self". For my creative media & film agency, livelihood is a sequence. Something I realized is a better, more useful frame, was "my livelihood is a mirror of my inner view of myself". Simply put, not my goals & aspirations, not my material possessions. My inner view, the one that shows up when a client asks for a discount, or when I think to push edits back for the sake of onboarding new clients due to not delegating; "The mirror doesn't care about your intentions. It reflects what you allow." I am reading "The Fountainhead" & "Atlas Shrugged" by Ayn Rand at the same time. It's a bit of a doozy whirlwind, but has been nothing but a mirror of my desire in this stage of my life. Without sharing the plots, Roark & Dagney Taggart both know what they want in their world. They will do whatever it takes outside of the status quo to achieve that, regardless of consequences. It's the simple risk to reward ratio, by that which I desire to receive am I willing to "risk" in return. I learned to exchange my inner self-preservation for the pursuit of business. The season of change has always been now, it's now my time to execute the weather of storm. I learned he system of a successful creative agency is a machine, and that machine needs to be fed with education, creative efforts, and deep literature. The status quo is not one of them. Otherwise, we'd all be where we started in our quest if that was the case. *Sign up for a FREE download of "The Authority Engine Philosophy" — the full architectural blueprint for building a premium creative agency where pricing meets purpose.* —J

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